September 16, 2023
Year
2022
Client
CBDKING
Category
Product Duration
1 week
A high-performance packaging system engineered for clear strength-tier differentiation. I developed a unified visual grid that ensures absolute brand consistency across multiple concentrations. By implementing a bold typography-led hierarchy and a vibrant color-coding system, I created a logic that facilitates rapid consumer recognition and effortless SKU expansion.
Expert execution of production-ready artwork, with a focus on precise dieline management and mandatory legal compliance. Every variant was meticulously prepared for print, including overprint/knockout controls and accurate EAN barcode placement. I ensured that the complex text requirements for CBD products meet strict regulatory standards without compromising the clean, premium aesthetic.
High-fidelity 3D product visualizations developed specifically for e-commerce listings and distributor sales decks. By utilizing advanced material mapping and custom lighting, I created realistic renders that provide a studio-quality look. These assets bridge the gap between technical design and physical product, providing the brand with high-impact visuals for digital launches.
A strategic integration of technical packaging design and high-energy lifestyle communication. I ensured that the bold "SPORT PRO" identity remains perfectly consistent across all touchpoints—from the physical box to digital marketing assets. This holistic approach maintains a premium, high-performance feel that resonates with the target demographic while ensuring the brand is launch-ready for both print and digital.
